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Design Sense Graphics & Web Design

Where do I start? Logo preparation & the process involved

It is a good idea to put some thought into your logo before you meet with us at Design Sense Graphics & Web. We will cover the following areas when we meet with you to discuss your logo design.

Business Name
Most people have already decided on a name and registered it before they come to us. However, we are also able to assist you to be a bit more creative with your name if you need some help. Below are a couple of examples where clients have had a name in mind, and we have suggested an alternative that has been a much better option. 'Effie's Beaded Bits' became 'Beadistinctive' and 'Gold Dust Spas' became 'SpaKal'. It is very important to get your name right before the design process begins - it's much harder to change it down the track.

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Design Sense Graphics & Web Design

Different Logo (Image) Formats

When your logo design is complete, you will be supplied with a selection of different image formats. This article outlines the most common formats and their different applications.

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Design Sense Graphics & Web Websites

Design Sense Content Management System (CMS) vs Wordpress

What is the difference between a custom Content Management System by Design Sense and popular free open-source CMS platforms such as Wordpress?

We often have clients asking us to compare our quotes with others they have received for websites built using different open-source CMS platforms. However this is like asking us to compare apples with oranges. There are a few key differences between what we offer for CMS and the free solutions out there. For the purposes of this article, we are using Wordpress as the main comparison.

Flexibility – Function & Design

Wordpress is a free publishing software that can be used to create basic websites which include a blog in the standard installation.  All other functions that you may want on your website e.g. a calendar, online store etc. must then be added by using plugins or widgets. While there is a vast array of these to choose from, you may not be able to find one that does just what you want it to. In comparison, when Design Sense builds a custom CMS for you, we can tweak every last detail down to a T so that it will operate exactly how you want it to.

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Design Sense Graphics & Web Websites

What can I do to boost my Website Rankings?

There are many factors that contribute towards your website's Search Engine rankings. Furthermore, search algorithms are constantly changing and what is effective now may not be several months down the track. While there are no guarantees, here are a few suggestions for things you can easily do yourself to potentially boost your rankings and get more visitors to your website.

Free SEO Ideas

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Design Sense Graphics & Web Design

What is a Logo, and why do I need one?

A Logo is a symbol or graphic emblem which is a concise, portable and powerful visual communication tool used to represent commercial enterprises, organisations or individuals. The logo is the central part of a broader Visual Identity - an image that helps promote public recognition of who the entity is and what they do.

A Logo is usually made up of a combination of a symbol or icon, and some text (eg. The name of the business). When designed by a professional, a logo becomes an asset to the company, and all visual communication is based on the colours, style, fonts and supporting elements uniquely created to represent that company's character and ethos.

How important is a logo?

The visual identity of your business or organisation is vital. A great logo will give potential clients an impression of the quality, professionalism and trustworthiness of the company.

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