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Where do I start? Logo preparation & the process involved

It is a good idea to put some thought into your logo before you meet with us at Design Sense Graphics & Web. We will cover the following areas when we meet with you to discuss your logo design.

Business Name
Most people have already decided on a name and registered it before they come to us. However, we are also able to assist you to be a bit more creative with your name if you need some help. Below are a couple of examples where clients have had a name in mind, and we have suggested an alternative that has been a much better option. 'Effie's Beaded Bits' became 'Beadistinctive' and 'Gold Dust Spas' became 'SpaKal'. It is very important to get your name right before the design process begins - it's much harder to change it down the track.

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Branding Your Business

Your brand is the 'face' of your business. Everyone is familiar with iconic international brands, such as Nike and CocaCola, but who is to say that your brand won't be just as successful? Consistency and creative marketing are all it takes! Your business branding will help you stand out from the crowd and demand attention from your current and potential clients, as well as your competitors. When you are not around to speak for your business, your branding does it for you, so it needs to speak loudly and clearly about who you are and what you do! It needs to send the right messages and be recognisable in an instant.

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Design Sense has a fresh new look!

Rebranding

Those of you who have been in contact with us in 2018 will know that Design Sense has a fresh new look! Not only on all our printed items, but also our website and our studio. If you are thinking of giving your brand a birthday, come and have a chat to us and see what we’ve done. It has certainly given us new inspiration for working on creative projects.

Protecting your web forms from spam

Web forms can be used on websites in many different ways and can be a great tool for gathering data or allowing your customers to make contact with you.

However, including a web form on your site can open you up to receiving unwanted spam. Spam is often submitted by automated spam robots that search the internet looking for forms, and often once they find yours you will often get a large volume of spam in the first hit.

While we don’t want to deter your customers from sending you their information by making your form too difficult to submit, there are a few simple countermeasures that can be added to stop (or at least slow down) spammers.  Hopefully this article will help you decide which option will work best for you.

Hidden Fields

This option is invisible to customers but may not block some of the smarter spam robots out there. A field is added to your form that is visible to robots who read the code, but hidden from the customer using css or javascript. If a value is entered in this field, the form will not submit, thus stopping robots who cannot tell the difference.

Human-friendly Question

Another option is to add a basic text question that would be easy for a human to answer, but that a robot could not answer. This could be a simple maths problem, or something everyone would know e.g. The colour of the sky is? This is a fairly common method and should not annoy your users too much or prevent them from submitting the form.

CAPTCHA

This is probably the most secure option, however as you may have experienced, CAPTCHAs can be quite hard to read, and may annoy or deter users. We recommend only using this method for important forms, or if neither of the above methods are working and you are still receiving a large volume of spam.

There are other solutions available, so speak to us if you don’t think any of these will work for you. And just note that spammers are always finding new ways to get around your countermeasures, so any method implemented may not be a permanent fix.
 

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